Proceso

Controlling the details as much as possible makes everyone else’s life easier, but also it makes life much more beautiful. For instance we all focus to much on seeing the greatest monuments, the best cities to believe that we have fulfill a goal in life and that we, somehow had a great life — however if you focus on the details you can find greatness in everything. In your garden, in any sidewalk, in the spring light that’s hitting a perfect stranger at the restaurant you are just arriving.

I’ve learned to tell some great jokes from some of them, but I’ve also learned to stay quite and let everything unfold when necessary. I’ve learned on how to have a blast while keeping everything working like a Swiss watch. I’ve learned to stand for my crew, my truck and production, as well as having a conversation with the right people about something that didn’t went as planned.

Hard work shows and pays off. It will only bring you more of its kind. Hard work is a non instant gratification reward system, it’s a grind, a long grueling, non paved road, full of bumps, ups, downs, unwritten laws, no manual, barely any written instructions, a few pirates, a million legends and a whole lot of luck. Luck that has to find you while moving, luck that wants to find you working.

We live for this type moments. This is a live post — as we speak we are done setting up at Estadio El Trebol, in Guatemala City. The team is out for lunch, to my left video, to my right the great Don Mario Anleu who has become a friend…

Simplicity and stressing on reduction for optimization are greats ways to not only find your path towards greatness, but also to achieve it. Less distraction equals a massive increase in wealth of resources to invest in whatever matters the most to you in life. 

Imaginativas’ status when it arrived to Trece Ocho was the one of a company that had a graphic image, but no identity — thus it did not meet the company’s ambitions. It had quality service, acting local but thinking global. The information architecture was improved, as well as the integration with AGE Fotostock services and servers, when Imaginativas became the area representative for said company.