Trece Ocho

JuanCho’s Curiosity & Process

What I do Let’s talk!


Trece Ocho was an idea, before it became a physical space. Before it cashed it’s first check. A modus operandi, a promise, to my younger self, to my ideals, to my personal belief that curiosity is endless, yet it will always fall short from reality and its infinite variables and possibilities that greatly surpass my capabilities  — that said, it will always be a worthwhile journey. 

I no longer design for clients. I don’t hold meetings with customers, I don’t look to be creating and selling something all the time. However my commitment with creativity remains pristine as the first day, only larger than it has ever been. My energy is fully focused on learning as much as possible to be a better tool for the broadcast team, apply creativity towards it and grow as a professional while helping others to do so as well. 

However — every once in a while I create “stuff”. Here’s where I post about it. 


My latest endeavor as a professional is an exciting one. I’ve started working for CONCACAF as a Broadcast Producer. This combines some of my biggest passions. It is a professional joy and a personal pleasure to be part of this team and to give something to a structure that goes as far as I can go down memory lane of my childhood. Constant growth, so much learning and the infinite adventure that comes with every match day.

Bacon Auth

Bacon Auth started as a personal project back in 2014. A fitness lab to design a solution, which; when applied would develop a limited number of cases from zero to wherever they wanted, using the tools of strength and conditioning. It was a creative process, applied to the human body.

It started as a blog where one Work-Out per day was scheduled. From there it gained some traction as a brand and followed an organic growth of one becoming two and two becoming 4. which brought 4 more and thus we became a passionate and united group seeking to improve daily.

To this day this program has impacted over a 100 athletes and changed many lives.

The degree of distinctness

In a nutshell

Hey there! I am JuanCho, a 40 year old Visual Communicator living in sunny and tropical Costa Rica.  Trece Ocho has been my lifestyle for a long time. Initially, it was going to be a design studio for clients, but as time went by, it became something a little bit more complex. It’s my creative refuge where I can create without limitations, and from where I can develop my plan to fulfill my life’s mission.

The mission has always been the same; to become a stochastic, well-tuned machine that constantly writes itself. Ready to learn. Eager to create.

To live a life worth living in the pursuit of happiness and leaving a legacy. Hoping to impact the life of every person I can towards goodness, productivity and fulfillment. Be a better person and more human. Escape from being a profession, position or defined by my belongings. To be an idea put into action.

If you identify with these ideals then on this site you should find something that contributes to your process.

I am constantly looking for experimentation, to nourish the graphics and solutions of the projects I work for.

From festivals to brands these are SOME OF THE PROJECTS I HAVE WORKED ON: